Job Title

Senior Content Executive

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Job Description

Company Introduction

Our client is a master in the field of lead generation.

Job Responsibilities and Duties

  • Performs competitive and qualitative content audits;
  • Writing and editing of content in line with product style guides and user personas;
  • Work alongside UX, SEO and the Product Manager to prioritise the development of content that matches our product strategy and user needs;
  • Maintains and develops the product’s style guide and voice and champions them within both the content and product team;
  • Sets clear content metrics to determine the success or failure of content initiatives, monitors them, and reports on them to the product team;
  • Mentors team members and further develops their content skills;
  • Provides creative and strategic content input to product stakeholders;
  • Is accountable for the content resources deployed on a product.

Experience

  • At least 5 years' experience within a content role;
  • A minimum of 2 years' experience in a content leadership role;
  • Experience within the casino and slot verticals considered an asset.

Personal Skills

  • Have excellent communication skills in English;
  • Excellent knowledge of grammar and superlative written communication skills.
  • Knowledge of content strategy and how to apply it to a digital product;
  • Motivation, dedication and a desire to make a difference;
  • An analytical mind that is comfortable setting performance metrics;
  • Strong team collaboration skills and the ability to bring teams with widely diverse backgrounds together;
  • Problem solving attitude through thinking outside the box.
Tags: Analytical, Communication, Content, SEO, Strategy, UX

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