Job Title

Brand Manager

  • Sector:
  • Position:
  • Salary: Competitive Salary
  • Location: Mosta, Malta
  • Job ID: 08068
Required Skills

Job Description

 

Company Introduction

Our client is a leading company in the hospitality, development and construction sectors.

Job Responsibilities and Duties

  • Create the brand’s strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term;
  • Plan and execute communications and media actions on brand channels, including online and social media;
  • Create and manage promotional collateral to establish and maintain product branding;
  • Manage budgets;
  • Carry out competitor and customer insights analysis;
  • Stay current on market trends and competitive activity;
  • Define and manage the brand communication strategy using a variety of media;
  • Own the development and messaging of the brand narrative;
  • Create, execute, and manage marketing programs and campaigns.

Experience

  • Have a Bachelor’s Degree in Marketing / Digital Marketing;
  • At least 2-3 years of experience in a similar role;
  • Have the proven ability to develop brand and marketing strategies and communicate recommendations to executives.
  • Have experience in identifying target audiences and devising effective campaigns;
  • Have excellent understanding of the full marketing mix.

Personal Skills

  • Have strong analytical skills as well as a creative mind;
  • Have strong and in-depth knowledge of web and social media platforms;
  • Have outstanding communication skills;
  • Be up to date with the latest trends and marketing best practices.

Recruitment Consultant

Sectors HR, Sales, Marketing, Administration

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