SEO and SEA Projects Manager

Job Description

Company Introduction

Job Responsibilities and Duties

• Define, implement, and oversee the SEO and SEA strategy across all company websites, covering technical, content, and link-building aspects;
• Perform regular audits to assess performance and uncover areas for improvement;
• Work closely with developers and copywriters to apply SEO and SEA recommendations effectively;
• Optimize on-page elements such as site structure, metadata, internal linking, and content for better visibility and ranking;
• Track and analyze key SEO/SEA metrics including traffic, keyword performance, and conversion rates, and prepare regular performance reports;
• Keep informed about the latest Google algorithm updates, industry trends, and emerging best practices;
• Create and maintain automated dashboards to monitor and visualize SEO/SEA KPIs;
• Collaborate with product, content, technical, and marketing teams to ensure a cohesive and data-driven digital strategy.

Experience

• Have 1-3 years of experience in a digital or web agency, preferably with a strong focus on ROI-driven campaigns;
• Strong expertise in technical, on-page, and off-page SEO, as well as SEA strategies;
• Solid understanding of user experience (UX), website performance, and accessibility best practices;
• Proficient in Google Ads, Google Search Console, GA4, and Google Tag Manager;
• Hands-on experience with SEO tools such as SEMrush, Ahrefs, Screaming Frog, or Oncrawl;
• Experience creating dashboards and reports using Looker Studio (Google Data Studio);
• Advanced skills in Excel and Google Sheets for data analysis and reporting.

Personal Skills

• Fluent in English, with knowledge of French or other languages considered a strong advantage for managing multilingual websites;
• Highly organized, self-motivated, and capable of managing multiple websites and priorities simultaneously;
• Analytical mindset with a data-driven approach to decision-making.